Display box



July 2, 1935. 1 DAVIDSQN' 2,006,445

DI SPLAY BOX Filed Sept. 25, 1931 BRUCE d. DAWDSON LVVEN TOR AT RNEY Patented July 2, 1935 p UNITED STATES PATENT OFFICE DISPLAY BOX Bruce J. Davidson, Kew Gardens, N. Y., assignor to National Biscuit Company, New York, N. Y., a corporation of New Jersey Application September 25, 1931, Serial No. 565,046

7 Claims. (Cl. 206-44) 4 My invention pertains to boxes and particularly of the box, which is nearly vertical, and braces to that type of box that serves as a container for the box against overturning.

shipping merchandise and also is used to at- The above and other objects and advantages tractively display the goods to prospective cusare obtained by the two embodiments of my intomers. vention illustrated in the accompanying draw- 5 Such boxesare usually made from card board ing wherein or other light and cheap material that may be Fig. 1 is an isometric view of a box embodying printed or decorated in attractive colors and de-i a preferred form of my invention, the box being signs, and in which the cover or other part of shown in display position.

the box may be bent or turned under the body Fig. 2 is a vertical section through the box of 10 so as to support it with its open top in an in- Fig. 1. clined position to display the contents. It is ap- Fig. 3 shows the box in closed position, part parent that such boxes will display their contents being brok n w y to h w t e hin ed connection more advantageously and effectively, the higher of the cover to the box.

the angle to which the box can be tipped or raised. Fig. 4 shows the single piece blank flem which 15 As heretofore constructed, the boxes could be he bOX and Co a e made. tilted or have their back end raised only through Fig. 5 shows a slightly modified form of box a very small angle, because the extent to which embodying t nven io the box could be tilted was limited by the height Fig. 6 is a vertical section through the box or of the cover or other means used to support the Fig. 5. 20

box. With such boxes supported at a low angle, Fig. '7 shows the box in closed POSiiiOIL the goods are well displayed when the box is full, 8 S e blank rom which the box and but when part of the goods has been sold, that Cover are o d remaining can not be seen effectively unless the 9 Shows a Price card that is d p d to b box is very shallow, interlocked with the box when the blank is folded 25 As a result, display boxes ha e be n d 1 into box form, and lies under the cover when the tively shallow, which results in their being wide, bOX s s d, t ca b raised to stand above for a stated cubical content, and therefore occuthe O s S w in Fig. 5, when the box is in pying a large area of counter space in the store. display Position 011 the u For this reason, many merchants refuse to place The blank from which my improved p y 30 these displays on their counters because they bOX is formed is Shown in 4 wherein e body take u too much aluabl space of the box is formed from the bottom panel Ill,

The present invention is designed to overcome iJhe two end Sections the wo S de eethese disadvantages and has among its several tiOIlS and the tongues i5, and

objects to produce a display box th t; can b which interlock to hold the side and end sections 35 supported at a high angle when in display posiin position as is usual in the a A price t tion, that is relatively deep, and will occupy very p y panel may he formed e a w th little space on the c unt r, M i d b the end section ll, being separated therefrom by also has these advantages that it is stable in disa Score line The p edge of t nd Section 4 play position, efiectually displays the contents at joins a hinge sectiqn 2| which connects the 40 all times, regardless of the degreeof fullness of cover to the body portlon of the the box, and requires less material to make a The Cover oe a top panel which is divided by box having a given cubical content than is re- Score H mm two sections 2 the quired for a wide shallow box of the same volume. tlon 23 bemg connected to a section whlch 45 The box also is easy and cheap to manufacture f91ms one end figfnge of the cover At the p because it can be formed from a single piece or f cover has an end flange 26 whlch blank Another important advantage of my in- 15 Shown as of the Same depth as the flange 25 v and also of the same depth as the hinge section ventlonls that the box is held 1n dlsplay position 2| which connects the cover to the body of the by placing the support, (which is shown as a box' but may be of any depth desired 50 part0? the covfzrhunder oneend h 9 to The cover also has side flanges which have p it from pp forward, as dlsilhgillshed been cut away by triangular notches so as to from the bottom of the box as is usual in display form t o triangular flanges 21, 28 and two boxes of this character, and another part of the side flanges 29, 30, which are preferably made cover or other means bears against the bottom in the shape of a trapezium. The apices of the triangular flanges 21, 23 and the points of the notches in the cut-away sides coincide with the score line 22 and at their bases are provided with the tongues 3|, 32, which interlock to hold the side flanges 21, 23 and the end flange 25 in position. The trapezial sections 29, 39 have locking tongues 33, :34 and wing sections 35, 36, the wing sections being adapted to be folded along the score lines 31, 38 so that they lie against'the' sec-' tions 29, 30, while the tongues 33, 34 interlock with slits in the end flange 26 to hold the two sides and end of the cover in position. The wings 35, 35 are folded in against the sections 29, 33 so as to give a rigid bearing to this section of the cover when the box is' in display position.

When forming the box from the blank illustrated in Fig. 4, the sides and end of the body of the box are bent along the score lines, which are indicated by dotted lines in this figure, until they are at right angles to the bottom of the box when the tongues l5, I5, I1, and I3 are interlocked to secure the body of the boxin box forming relation. The wings 35, 36 are then folded inwardly against the sections 29, 3||,'and the end flange 26 turned up at right angles to the panel 24. The tips of the wings 35, 36, extendingibeyond the score lines shown thereon, will overlap the tongues 33, 34 which are then bent inwardly and interlocked in the slots shown in the end flange 28.

The blank is next bent on the score line 33 so that the panel 25 will forman end flange of the cover, and the tongues 3|, 32 are interlocked to hold the flanges 25, 21, 28 in position. The box and cover are now completely formed, the cover beingconnected by the hinge section 2|, which Joins the lower edge of the flange 25 to the top edge of the end l2. The hinge 2| is scored along both edges, as indicated, so that it forms a hinged connection between the cover and the body of the box., The cover can now be swung about this hinged connection to close the box, the hinge 2| lying inside of the end-flange 25 and outside 'of the end l2 of the box, as indicated in Figs. 2-3.

When the box is fllled with merchandise and shipped, it is closed as shown in-Fig. 3 with the price or display card l9 folded down flat under the cover.

When the merchant receives the package, he

swings back the cover, on thehinged portion 2| and turns that part of the cover, formed bythe panel 23 and triangular flanges 21, 23, down against the end 2 of the box. The other part ofthe cover, formed by the section 24 and trapezial flanges 29, 33 and end flange 26, is bent back on the score line 22 so that the panel 24 lies against the bottom of the box. When this has been done, the sections of the cover occupy the position shown in Figs. 1-2 and the hypotenuse of the triangular sections and the base of the trapezial sections lie in a straight line and form a support for the box, which can then be placed on the counter with one 'end resting'on the triangular section and the back braced by the trapezial and the panel 63' bent back so that it lies oute. side of the section 59. The short end of the price panel 43 is'then placed with 'its loweredge be-' sections. It will'be noted that the portions cut from the cover flanges to provide the flanges 21,

.29 and 23, 30 are right angled triangular sections so that the panels 23, 24, when bent on the scoreline 22, form a dihedralangle of substantially and the edges of the triangular and trapezial sections lie in a straight ,line when the box is in display position. The doubled-down portions 35, 36 serve to strengthen the trapezial sections 29, 30 and give them additional rigidity to support or brace the bottom of the box, which becomes the back side of the box when it is in display position.

The price card l9 can now be raised into the position shown in Figs. L2 and preferably bears a price legend or other matter advertising the goods which are displayed in the box. 'It will be noted that my improvedbox istilted at a very high angle when in display} position and that any merchandise contained therein can; 10

be readily seen by the prospective purchaser even through the box be nearly empty. Also, the box being supported on its end and being relatively deep, will occupy very little space on the counter.

The modified form of my invention, shown in Figs.'5 '9, issimilar to that just described in all its principal features, except that the price card is preferably formed from a separate piece and the cover is hinged to the box at its opposite end. -'Ihe body of ,the box has a bottom panel 40, sides 4|, 42,. and end 43, and'tong'ues 44, 45,

46, and .41 which interlock at'the two ends of the box to hold, the sides and'ends in position.

A price panel 43 is divided by a score line 49 into two parts, the shorter part having a slit 53 which interlocks with one ofthe vflaps on the: tongues flange 53 to form one part of the cover. The flange is separated by a score line 59 from a section 63, which has a lip 5| adapted to be folded around the flaps 55, 51 and the lip 5| tucked under the tongue 52 to hold ,the'end of thecover in positlon- The panel 5| has two trapezial side flanges 53, 64 which are provided with flaps 55, 55, similar to the flaps 35, 36' of Fig. 4. The panel 5| is joined to a section 61' which forms both an end of the the cover may be moved from closed to display position, The end section 611s joined to two short sections 53, 69, separated by score lines and provided for the purpose of permitting the section 51 toserve its double function. The'sections 53.

and their length will vary with the depth of the box. The height of this section is equal to the diflerence in length between the end 51 and the combined length of the tongues 45 and 13, or 41 and 12. In case the length of the panel 51 and 'ing flaps 5s, 51 which'interlock with theend .59, form a filler sectionthat serves to connect the hinge or end panel 511 to'the bottompanel 45 depth of the boxequals'the combined length of l tongues 46 and 13, then the section 53, 53 will disappe'an'and the panel51 will join directly to thebottom 40'."

In forming the box from the blank'shown in Fig.8, the sides, 42 and end- 43 are; bentup into' vertical position. Atithe opposite end," the panel 69'isthen bent upward into avertical'plane tween the section-63 and the two tongues 45, 41, which are bent inwardly and interlocked outside flap on the tongue 46 interlocking with the slit." in the price panel. The sections 53, 59 thus form a short double section projecting 'upins'ide of the box, the end panel 61 at this time lying wholly 75.

70, of the price card and the sections 53, 69,with the outside of the box, with the score line ll coinciding with the lower edge of the box.

The parts of the cover are now iolded into position and interlocked to form a cover with an end flange 58, two triangular side flanges 54, 55, and two trapezial side flanges 88, 64, one end 01' the coverbeing joined to the panel 81 at the score line H.

The panel 61 is now bent upwardly until it contacts with the end of the box and forms an outer end panel for the body of the box, the two' tongues 12, I3 having been interlocked to form an end flange for the cover. At the same time that the panel 61 is swung upwardly, the blank is bent along the scoreline H so that the cover flange formed by the sections I2, 13 comes in contact with the end of the box and the cover is swung down into closed position, as shown in Fig. 7. with the price panel ll lying inside of the cover.

When the merchant receives the box, it is filled with merchandise and closed, as shown in Fig. 7, but on opening the box, the cover is turned back so that the ,end panel 61 engages with the bottom of the box, as shown in Fig. 6, and the panel 5| 0! the cover also engages the bottom of the box with the panel I, the triangular flanges 54, engaging the end 43 of the body of the box, as shown in Figs. 5-6.

With the cover 01' the box inthis position, the merchant places the box on the counter. resting on the triangular sections BI, 55, and'that part of the cover having the trapezial sections 83, 64 forms a brace for the back or bottom of the box to prevent its overturning. The price tag can now be bent into vertical position and the contents of the box will be advantageously displayed to the prospective customer. It will be noted that the box, when in display position. is supported at such a high angle that even when the box is nearly empty the few remaining articles will still be visible to anyone passing in front of the box.

It will be noted that the angle between the two sections of the cover flange is a right angle, that folding the blank to form the box, it willbe understood that the exact sequence described need not be followed but that the description given is illustrative of only one method of folding the blank, and the sequence of operations may be varied to suit the convenience of the person or machine that folds the blanks.

While I have disclosed two specific embodiments of my invention. it will beunderstood that these are but illustrative, and are not to be considered as limitations of theinvention. It will be apparent to those skilled in the art that these can be incorporated in many diflerent modiflcations, and I claim as my invention all such modiflcations and forms as some within the scope of my claims.

What I claim is:

1. In a display box, a box body, a cover.

said cover having a top panel and end and side flanges, the side flanges having triangular top panel and providing a triangular flange on each side at the top panel. the ton one! having a said portions and the adjoining triangular flanges being substantially equal to the depth of the box. a connection formed from the material of the box connecting the cover and box body. saidlconnection being constructed. and arrangedno that said triangular flanges and adjacent cover portion can be turned into contact with one end of the box and provide an inclined support there for and the other portion of the cover forming a brace for the bottom oi the box. 2. In a display box, a box body, a cover. said cover having a top panel and end and side flanges, the side flanges being cut away so as to form two opposite triangular sections and two opposite trapezium-shaped sections, the length oi the triangular sections being substantially equal to the height of the box, the top panel being foldable transversely at the points of the triangular sections, and when so iolded that part of the cover having the triangular sections forming an inclined support for one end of the box, and that part having the trapezium sections iorming a brace for the back o'rbottom of the box, the angle between the adjacent edges oi the triangular and trapeziial sections being such that when the cover is folded and the box placed on the support the trapezial sections will contact with the back oi! the box throughout their length and the triangular sections will contact with the end of the box throughout their length. 3. In a display box, a box body, a cover for the box having an end flange, triangular side flanges on the cover, the base of the triangular flanges being equal to the height oi. the end flange and adjoining the same, the altitude of the triangular flanges being substantially equal to the height of the box body, and a hinge section connecting the cover to the box, said hinge section being of substantially the same height as the cover end flange; whereby the said end flang and triangular flanges may be turned under and support the end of the box, and means on the cover adjoining the apices of the triangular flanges forming a brace for the rear of the box to prevent its overturning. t

4. In a display box, a box body having a bot-. tom and four sides, a cover having a flat top and side and end flanges,'each side flange being cut away intermediate its ends to provide a triangular section at one end and a trapezial section at the opposite end, the two sections being adjacent at the apex of the triangle and base of the trapezium, the angle between the adjacent sections being a right angle, the cover having a score line joining the apices of the triangles, said cover being foldable on said score line until the adjoining sides of the triangular and trapezlal sections lie in a straight line thereby providing a right angled cradle for supporting the end and bottom of the box.

5. In a display device, a box, a flanged cover therefor, the side flanges of the cover having opposite right angled portions cut therefrom, thereby dividing each flange into two sections, one of which is a right angled triangle, the two triangular sections being similar and opposite on the cover, the cover having a score line Joining the apices of the triangular sections and folded thereon to form a dihedral-angle of substantially and the edges defined by the cut out portions lying in a straight line, said box being supported in said dihedral angle with one end resting on said triangular sections and the bottom braced by the other two sections throughout their height.

6. A carton blank formed from a single piece "it of material having deilned thereon by score lines a cover end flange, a top panel, a second cover end flange, a hinge section, a box end, a bottom section and a second box end, said flanges on said top panel having cut away portions to form oppoalte triangular and quadrilateral flanges, lockin: tongues on said side flanges, side sections on opposite sides 01' said bottom section, and lookin tongues on said side sections.

7. A carton blank formed from a' single piece of material having defined thereon by score lines an end flange, a top panel: an end panel, a filler section, a bottom panel, and a second end panel, said top panel having side flanges cut away to provide opposite pairs of triangular and quadrij lateral side flanges meeting at the spices o! the triangular flanges where there is a transverse score line on the top panel, locking means on the flanges and top panel for locking the flanges in cover Kenning relation to the top panel, side panels on opposite sids 01' said bottom panel, and locking tongues on opposite ends of said side panelstosecurethesidepanelsinboxi'orming 

